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Hey, I'm Mike Collins👋🏻

Senior Strategy, Communications and Engagement Leader

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About Mike
About Mike

Who is Mike Collins?

Mike’s career started early, helping out in his family’s country pub, where a simple meat raffle poster sparked an interest in how ideas can bring people together and drive action.
 

Today, Mike is a senior leader with 20 years experience across government, sport and for-purpose organisations in Sydney, London and Newcastle.

He works across strategy, engagement and performance, helping organisations get clear on what matters, align their teams, and deliver outcomes that make a difference to the communities they serve. His work recently earned him the 2025 Brand Revitalisation Award at the Australian Marketing Institute Awards.
 

Mike’s experience spans:

  • Organisation strategy and performance

  • Community engagement and customer experience

  • Communications, marketing and brand

  • Stakeholder and government relations

  • Team leadership and culture

  • Planning, delivery and continuous improvement
     

He has worked closely with executive teams, boards and government stakeholders, and has experience in local government, including Woollahra Council. He understands how to navigate complex environments and deliver practical, accountable outcomes.
 

Mike recently finished studying at RMIT, exploring how artificial intelligence can support better decision-making and improve how organisations plan and deliver their work.
 

At his core, Mike is focused on helping organisations work better,  connecting people, simplifying complexity and delivering outcomes that matter.
 

Outside work, you’ll find Mike running, gardening, or hanging with his partner Sarah, son Morris, cats Burrito and Taco, and dog Kuma in Newcastle.

- Do It, Do It -

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Strategy in Action

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Examples of work focused on participation, behaviour change and community impact.

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Past employers 

Mike has made a meaningful impact by working, campaigning, and volunteering at these good places.


Acknowledgement of Country

Mike acknowledges Traditional Owners of Country throughout Australia and recognises the continuing  connection to lands, waters and communities. We pay our respect to Aboriginal and Torres Strait Islander cultures; and to Elders past and present. 

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